AI Product Description Generator
Generate high-converting product descriptions for Shopify, Amazon, Etsy, and more. 6 tones, platform optimization, image analysis — all free.
Product Description Generator
Generate high-converting product descriptions for any platform.
Your product description will appear here
Enter your product details on the left, choose a platform and tone, then generate a high-converting description.
Free AI Product Description Generator — eCommerce Copy That Converts
1. Enter Product Details
Add your product name, key features, target audience, and optionally upload a product image. The more detail you provide, the more tailored the output.
2. Choose Platform & Tone
Select the platform (Shopify, Amazon, Etsy, etc.) and tone (Luxury, Bold, Playful, etc.). Enable optimization toggles to add urgency, scarcity, or premium positioning.
3. Edit & Publish
Review the description with a platform badge and word count indicator. Edit in the rich text editor, then copy or download directly to your store.
How to Write a Product Description That Sells
The difference between a product that sells and one that sits on the shelf often comes down to the description. A good product description doesn't just list features — it tells the buyer what those features mean for them. "Noise-cancelling technology" is a feature; "Block out the world and focus on your music" is a benefit. This tool automatically translates your features into benefits that resonate with your target audience.
Platform matters too. An Amazon listing needs structured bullet points and SEO-aware language. A Shopify store page benefits from emotional storytelling and a strong CTA. An Etsy listing should emphasize uniqueness and craft. The Product Description Generator adapts its output to match the conventions and expectations of each platform.
Common Business Product Description Types
Physical products need descriptions that bring the product to life — color, material, texture, and how it feels to use. Digital products need descriptions focused on outcomes — what the buyer can do after purchasing. SaaS products need descriptions that communicate ROI, integrations, and ease of use. The tool adapts its language for all three product types.
Why Platform Optimization Matters
Writing the same description for every platform is one of the biggest mistakes in eCommerce. Amazon's algorithm rewards keyword-rich, structured copy. Shopify stores convert better with story-driven intros and emotional hooks. Social media needs short, scroll-stopping copy that gets to the point in the first sentence. This tool generates platform-specific copy by default — select your platform and the AI adapts automatically.
The Power of Image-Enhanced Descriptions
When you upload a product image, the AI analyzes visible attributes — color, material, shape, design details, and packaging — and weaves them into the description. This creates copy that's more accurate and vivid than text-only generation. It never invents specs not visible in the image, so you get descriptions that match what the customer actually sees.
Tips for Effective Product Copy
Lead with benefits — tell the buyer what the product does for them, not just what it is. Use sensory language for physical products — help the buyer imagine touching, wearing, or using it. Address objections — if there's a common concern (price, durability, size), address it in the description. End with urgency — use the optimization toggles to add scarcity or time-sensitivity when appropriate.
Explore More Writing Tools
The Product Description Generator is part of Elevato's AI Writing Suite, a collection of 15+ free writing tools. Write marketing emails with the AI Email Writer, create social hooks with the Hook Generator, and optimize search snippets with the Meta Description Generator.
Product Description Generator FAQ
The tool generates descriptions optimized for 5 platforms: Shopify (story-driven, emotional CTAs), Amazon (benefit-driven bullets, SEO-aware), Etsy (uniqueness, handmade feel), Website (brand storytelling + conversion), and Social Media (short hooks, punchy copy). Each platform gets a different writing style adapted to its audience expectations.
Luxury uses refined, elegant, premium language. Bold is confident and persuasive. Playful is fun and energetic. Professional is clear and credible. Minimal is concise and modern. Technical is precise and detail-focused — ideal for specs-heavy products.
Upload a product image (JPEG, PNG, or WebP, max 2MB) and toggle "Use image to enhance description." The AI analyzes visible attributes — color, material, shape, texture, packaging — and weaves them into the description. It never invents features not visible in the image.
Six one-click modifiers that adjust the copy's marketing strategy: More Emotional (desire-driven language), Increase Urgency (time-sensitivity), Add Scarcity (limited availability), More Premium (luxury positioning), Add Guarantee (risk-free assurance), and Higher Pricing (value justification). Stack multiple toggles for compound effects.
Yes! Select Digital Product or SaaS as the product type. The AI adapts its language — for SaaS it focuses on features, integrations, and ROI; for digital products it emphasizes instant access, use cases, and transformation.
Both are toggleable. Turn on Bullet Benefits to include 3–5 key benefit bullets in the description. Turn on Include CTA to end with a platform-appropriate call-to-action. You can use both, either, or neither.
The tool blocks 12+ generic eCommerce phrases like "best in the market," "cutting-edge solution," and "take it to the next level." It also follows humanizing rules: simple vocabulary, varied sentence length, active voice, and benefit-first language. The result reads like a professional copywriter, not a template.
Yes! Select Auto-detect or choose from 15 languages including English, Spanish, French, German, Arabic, Chinese, Japanese, Korean, Hindi, and more.